Name
The Changing Narrative of International Student Recruitment by Labour Market demand. How Are BC institutions Doing?
Date
Monday, June 24, 2024
Time
3:45 PM - 4:45 PM (PDT)
Description
With provincial and federal governments increasingly interested in matching international student recruitment to regional labour market shortages are BC's post-secondary institutions delivering and recruiting international students into the right programs? Do institutions even have the right programs to recruit students into? Using economic outlook data, this session highlights a mapping of institutional programs offered by BC institutions and compares medium and long-term labour market demand to program delivery. It will highlight international student enrolment by program across the province and compare that to future regional labour market needs.
Learning Outcomes
- Understand BC labour market demand characteristics using the National Occupation Classification (NOC) code structure by economic region
- Learn about the mapping of instructional programs to NOC categories to think about international student recruitment
- Visualize the data to see and discuss opportunities to profile less traditional program areas for international student enrolment
Speakers
Session Streams
6. Cross-Cutting Conversations, 7. Marketing, Recruitment and Admissions