Sharyn has more than 20 years’ experience at a senior
level in international and domestic university marketing
and recruitment offices, in government, in the private
sector and as a private enterprise consultant. This gives
her a unique and highly sought-after perspective on
global education marketing strategy and the ability
to deliver effective solutions to complex problems.
Her areas of expertise are stakeholder management,
organisational change, strategic policy, student
acquisition and retention, marketing strategy, brand,
lead generation and digital strategy.
Her experience includes senior positions at Queensland
University of Technology, Monash University, Trade
and Investment Queensland, Education Queensland
International, and Social Garden (student acquisition
agency). As a founding partner at Edified, Sharyn has
led projects for over 20 universities in Australia and New
Zealand in the past five years, and is recognised for
her leadership and as a skilled stakeholder manager
for government clients with highly complex stakeholder
networks such as Austrade, Study Adelaide, Study
Tasmania, Global Victoria, Department of Education and
Training (Australia), Department of Education (Victoria
and Education New Zealand.